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New Global Topic Reports

Weight Management & GLP-1s

The global weight report follows the weight management journey—from understanding weight status through long-term success—globally, regionally, and across 20 individual countries. It explores how consumers experience each stage, where they face the greatest challenges, and how evolving expectations, including the influence of GLP-1s, are creating new opportunities for foods, beverages, ingredients, and supplements. This comprehensive […]

Functional Foods & Beverages

Functional foods and beverages are becoming an important part of how consumers approach everyday health and wellbeing. This report explores the consumer shifts, health priorities, ingredients, and product expectations shaping the next generation of functional innovation (globally, regionally, and across 20 individual markets) and the opportunities they create across global markets. Some of the many […]

Gut Health

Gut health has moved beyond digestive comfort to become an important part of consumers’ broader approach to health and wellbeing. This report explores how consumers understand, prioritize, and act on gut health – and where opportunities exist for foods, beverages, and ingredients. This report provides a global perspective of consumers’ interaction with the world of […]

Global Plant Report

Based on high costs and environmental impact, many futurists long-term projections include a world without meat. However, this is not the core driver behind the plant-based eating trend today. Shoppers’ primary motivations are less about the avoidance of meat or animal products, but rather to provide healthier alternatives and a path for improving their diets. […]

Global Sweetener Report

We know shoppers are actively cutting back on sugar, but how are they doing it? Findings show that when shoppers are attempting to cut back on sugar—they want to reduce, rather than replace with alternative sweeteners or other flavors.

Global Protein Report

Not all protein sources are equal according to findings from Global Opportunities in Protein: New Consumer Requirements for Success—the new global topic report from HealthFocus International. Despite the strong health halo of protein, protein in general is no longer enough, and many shoppers are paying attention to the sources of protein they consume. In the […]

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    HealthFocus specializes in understanding consumer attitudes towards health and nutrition and helping to apply those insights to brand development and innovation. The HealthFocus Global Database on Consumers and Healthy Living is the largest available on shopper health and nutrition. The syndicated HealthFocus Trend Survey, conducted in the U.S. and 40 other markets, is the most in-depth, up-to-date study of its kind.





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